Aug
25 Gatwick Airport Shopping: Runway Models
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Gatwick Airport wanted people living within its 60 mile radius, to think of the Airport as a place with great, good value shopping. It just so happens that gay magazine Attitude, has incredibly high readership in the South of England due to the large gay community living in areas like Brighton. A mock double page fashion spread was published in the magazine and the models were replaced by planes.
Advertising Agency: Naked London, UK
[Source: Ads of the World]
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