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Digital District Showreel 2010
Massive Attack, Nike, Badoit, Coca-Cola, Duracell – what a hell? Unless you have not seen awesome commercials for these brands made by Paris based creative studio Digital District you won’t understand why that brands got so cool ads.
Adidas “A.R. Shoes Teaser”
Adidas Originals is launching the first Augmented Reality experience in footwear. The adidas Originals AR Game Pack is a set of 5 shoes, each printed with an AR code on the tongue. When you hold the code in front of your webcam, you’ll gain access to a virtual version of the adidas Originals Neighborhood. Each month between February and April, we’ll launch a new interactive game within the Neighborhood and your shoe will be the game controller. The experience launches on February 10th at http://www.adidas.com/originals
