Archives
Mercedes Benz: Left Brain-Right Brain
“The best or nothing”
Advertising Agency: Shalmor Avnon Amichay/Y&R Interactive, Tel Aviv, Israel
[Source: ibelieveinadv]
Aquafresh: Bunny
The objective was to increase awareness to children’s dental care by executing serious of ads for Aquafresh kids tooth paste. The ads presents the dark side of sweets and candies but Aquafresh reminds
you that by using the product you can go ahead and allow your kids to enjoy hem. In another words, we are here to fight the dark side of candies.
[Source: ibelieveinadv]
Canon Power Shot S90: Statues
The Canon Powershot S90 is a thin, light and compact camera, recommended for people who want better quality photographs, every time. Its optically stabilized zoom feature results in sharper photographs that are much richer in detail. Our campaign is directed at tourists, one of the main targets for the Powershot S90, for whom this feature is of great use. To demonstrate the stability that this camera offers, we show statues taking pictures of each other.
Shivam Handloom Deep Sleep Mattresses: Barack
“Puts even your worries to sleep.”
Advertising Agency: McCann Worldgroup, Mumbai, India
[Source: ibelieveinadv]
Café Tainá: Don’t Sleep
“When sleeping is not an option.”
Advertising Agency: Giovanni+Draft FCB, São Paulo, Brazil
[Source: ibelieveinadv]
Faber-Castell: True Colours
“True Colours. Faber-Castell.”
Advertising Agency: Serviceplan, Munich, Germany
[Source: ibelieveinadv]
Toyota “A Glass of Water”
Case Movie for the Toyota Glass of Water Campaign.
Advertising Agency: Saatchi & Saatchi, Stockholm, Sweden
Panasonic Microwave: Stop spinning your food
“Stop spinning your food. Panasonic flat technology microwaves in all directions without the need to rotate.”
Advertising Agency: Fischer + Fala, São Paulo, Brazil
[Source: ibelieveinadv]
Fiat 500: Bed
“Add something, change something. Customize yours at Fiat.es”
Advertising Agency: Leo Burnett Iberia, Spain
The Speed Camera Lottery
The winning idea of the fun theory award, submitted by Kevin Richardson, USA. Can we get more people to obey the speed limit by making it fun to do? This was the question Kevin’s idea answered and it was so good that Volkswagen, together with The Swedish National Society for Road Safety, actually made this innovative idea a reality in Stockholm, Sweden.
Fashion Show with Google
At Wieden+Kennedy Tokyo we created a 30 second TV commercial for the launch of the new brand campaign ‘more with Google’ in Japan. It features the Image Search functions ‘sort by color’ and ‘similar images’ and shows that you can do more with Google than you imagined. Directed by Kosai Sekine.
Smart: Evil Costs
Advertising Agency: BBDO Germany, Duesseldorf, Germany
Creative Directors: Toygar Bazarkaya, Ton Hollander
[Source: ibelieveinadv]
BMW M3 Coupe: The BMW Light Wall Reflection
“For a car that exceeds limits, we created a billboard that exceeds limits. We designed a headline out of half letter. To complete them we used their reflection on the shiny floor.”
Advertising Agency: Serviceplan, Munich, Germany
[Source: ibelieveinadv]
Alis Skate Gear: Slide
Advertising Agency: DDB, Copenhagen, Denmark
Creative Director: Jesper Schmidt
Art Director / Copywriter: Mikkel Møller
[Source: ibelieveinadv]
Levi’s Gears Billboard
Located on Houston & Lafayette, Soho, NYC
Designed by Sagmeister Inc.
Fabricated by Atomic Props
Basic Instinct Exploiting in Food Advertising
It may be an unexpected discovery for the majority of people, but many modern sociologists do support the idea that humans no longer have instincts. What has been known as instincts for many years before, for example sex or hunger, is now recognized as strong drives.
[Source: cruzine]
















