Watch as the Sienna Family drops their hot new single, Swagger Wagon. This goes out to all you minivan families out there who get a Sienna SE for space but fill it with your family’s swagger. To learn more about the Sienna SE visit http://toyota.com/sienna or download the free MP3 at http://toyotaswaggerwagon.com.
Fans get the chance to design their own custom cup car in 3D for NASCAR Team Toyota driver. The competition winner will see their car on the track at 2010 NASCAR Sprint All-Star Race.
The Tokyo Auto Salon is underway, and the most interesting concept to come out of it so far is the new Toyota FT-86 G-Sports Concept, a reference vehicle for a new line of accessories from Toyota’s Japanese motorsports partner Gazoo Racing. [Source: MotorAuthority]
Now here’s a smart marketing campaign. In an effort to raise awareness / interest in its 2010 Prius, Toyota planted five 18-foot tall “solar flowers” in Boston’s Prudential Plaza and provided free Wi-Fi and electricity that was “partially powered” by the solar panels attached to the petals and stem. The so-called “Harmony Between Man, Nature
Excellent Japanese flash site for Toyota iQ. Contestants can create their own visual mix within this flash site then submit on YouTube. YouTube now features a customized page for people to view these clips and vote. Very creative marketing strategy! I am going to make one visual mix now~